What would be an example of a promotional tactic?

Offering "Buy One, Get One Free" deals is a clear example of a promotional tactic because it directly engages customers by providing an incentive to purchase. This type of promotion aims to stimulate sales and increase customer traffic through an attractive offer that encourages immediate buying behavior. It utilizes a marketing strategy that focuses on encouraging current customers to buy more while also attracting new customers who might be tempted to take advantage of the deal.

Promotional tactics are specifically designed to raise awareness of products or services, drive sales, and foster customer loyalty. By implementing such promotions, businesses can create urgency and enhance the perceived value of their offerings, which can be effective in maintaining competitive advantage in the marketplace.